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The Case for Teaching with Business Cases (On Demand)

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Whether you teach business German or not, business cases offer you an engaging teaching method at the intermediate and advanced levels. As short stories grounded in real-life situations, cases set up scenarios in which students - either on their own or in teams - must make a critical decision and act on it. This webinar will introduce you to cases, providing examples along with sample activities and assessment tools.

Margaret Gonglewski and Anna Helm are Co-Coordinators of Business Language programs at the Center for International Business Education and Research (CIBER) at the George Washington University in Washington, DC. Margaret is Associate Professor of German in GW’s Columbian College of Arts and Sciences where she directs the German language program and has taught Business German for over 10 years. Anna is Assistant Teaching Professor of International Business in the School of Business at GW. She teaches a wide range of courses on international business, including international marketing management and green business courses.
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